Job Description

Job Summary

The Marketing Coordinator uses the 4 P’s of Marketing and is responsible for the implementation and execution of marketing programs which support profitable base business growth, consumer satisfaction and client retention within a single account. The Marketing Coordinator helps to support all critical business initiatives including pricing, meal plan sales, overall sales growth and consumer engagement for their account and Aramark Collegiate Hospitality. The Marketing Coordinator upholds and represents the Aramark Collegiate Hospitality brand, the client’s brand and all branding elements.

Job Responsibilities

• Responsible for executing and implementing base business growth programs and strategies to improve sales, ensure pricing accuracy and increase voluntary meal plan participation/sales. Ensures all promotions, sales enablers and other Executional Framework initiatives are implemented across the account.
• Collaborates with District Marketing Manager and operations team to assist in writing the Client Business Review and is accountable for the data and results entered into Meal Plan Analytics database.
• Interacts with client and maintains effective client and customer relations as well as maintains strong relationships with all levels of the Aramark team to accomplish goals and objectives
• Looks for opportunities to implement new innovations, technology solutions, products and services which support sales growth and client retention.
• Measures results of marketing programs and gains customer feedback.
• Ensures participation in DiningStyles and Voice of the Consumer (VOC) and presents results at team and client meetings each semester. 

Knowldege, Skills and Abilities

Sales Acumen, Process Management, Financial Analysis, Written Communication, Social Media Marketing, Negotiation Sand Presentation Skills, Collaboration

Qualifications

•    Bachelor's Degree.
•    Excellent written/interpersonal communication and organizational skills. Proficient in Excel and Word.
•    Ability to optimally connect with employees.
•    Ability to work quickly and efficiently.
•    Strong digital literacy is required of Office (Word, Excel, PowerPoint, etc) Internet, typing, other databases and spreadsheet software.

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